Skip to main content

A gated community nestled off Vision Park in The Woodlands, offering sophisticated French-inspired luxury living that perfectly blends elegance with exclusivity.

Pelican Builders Houston

Boulevard Green at Vision Park is an exclusive luxury residential community by Pelican Builders, located in Shenandoah, Texas, just steps from the prestigious amenities of The Woodlands. This gated enclave features 90 beautifully designed homes that cater to discerning buyers seeking an elegant, low-maintenance lifestyle in a serene, upscale setting.

Boulevard Green at Vision Park, a premier luxury development by Pelican Builders, required a marketing campaign that reflected its sophisticated design and upscale appeal. To effectively reach high-net-worth buyers in a competitive real estate market, Pelican Builders partnered with Metal Agency to leverage digital marketing, advanced analytics, and customer experience optimization. The campaign’s core objective was to create an immersive and personalized journey for potential buyers while boosting brand awareness and generating high-quality leads.

Central to this effort was a robust digital marketing strategy that combined targeted email campaigns, elegantly designed sales flyers, and print communications. Metal Agency ensured all collateral was optimized for both traditional print and digital consumption, enabling seamless access on mobile devices and desktops alike. This omnichannel approach maximized campaign reach, delivered a consistent brand experience across platforms, and positioned Boulevard Green at Vision Park as a distinguished choice for luxury living.

Metal Agency’s expertise in integrating digital tools like marketing automation ensured that no lead was lost throughout the sales funnel, keeping potential buyers continuously engaged and well-informed during every stage of their decision-making journey.

Email marketing played a pivotal role in the Boulevard Green at Vision Park campaign. Leveraging advanced analytics, Metal Agency effectively segmented and targeted potential buyers by tracking user behavior and preferences, enabling the creation of highly personalized email campaigns. These emails nurtured leads with exclusive content such as virtual tours and detailed property insights, guiding prospects smoothly through the buying process.

This approach significantly boosted engagement and conversion rates, ensuring the luxury homes reached the right audience. Complementing the digital efforts, Metal Agency integrated print communications—strategically targeted sales flyers and direct mail—aimed at individuals showing interest in similar developments. This omnichannel strategy not only enhanced brand visibility but also generated qualified leads, playing a key role in the successful sellout of Boulevard Green at Vision Park.

At Metal Agency, we take pride in crafting innovative and transformative digital experiences that empower businesses to forge stronger connections with their customers and deliver unparalleled value.

Explore the full range of services we delivered to the client by clicking on each category to the right.

Explore the full range of services delivered by clicking on each category below.

Digital Strategy and Transformation

Digital Marketing Strategy

Data-Driven Insights and Analytics

Market Research and Competitor Analysis

Business Development and Sales Optimization

Targeted Email Marketing

Property Brochures and Flyers

Sales and Marketing Alignment Solutions

“Metal Agency has been an absolute godsend! I have been in real estate for over 20 years and worked with countless agencies but I have never worked with anyone as “on point” as them. They are personable, reliable, creative and has a skilled eye for design. We consider Metal Agency apart of our team. I highly recommend them and look forward to our continued partnership!”

Charlotte Blocker, Broker
Martha Turner | Sotheby’s International Realty

Metal Agency
Privacy Overview

By viewing this website you agree to our Global Privacy, Cookie and Legal Policy.